I guess I'm missing the point of Liftoff. I've tried it a couple of times and find it has a bitter edge, maybe acidic. I see it has no sugar, which probably explains it. Guess this is good for the weight loss crowd but I think a little sweeter taste would have made this a hit. Why didn't they use an artificial sweetener? Also, having an e-drink in a pill kind of misses the point if you ask me. A friend says this stuff is great if you mix with vodka, not water, but I haven't tried that yet.
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